After a fine of 200 million euros, Temu promises Brussels to better track dangerous products

The Chinese online commerce giant Temu has committed to the European Union to implement an action plan to combat the sale of dangerous products via its platform, following a fine that Brussels imposed on it in May. The European Commission announced on Monday that it had accepted proposals from the group, which notably undertook to evaluate the measures already introduced and to strengthen them if necessary. The EU imposed a fine of 200 million euros on Temu in May for allowing the sale to European consumers of illegal products, including dangerous baby toys and faulty chargers.

Rapid progression of the platform The platform thus contravened its obligations under the European regulation on digital services, the DSA. The commitments made by the group must make it possible to close this procedure. “We welcome the European Commission's approval of Temu's action plan relating to its risk assessment obligations under the Digital Services Regulation (DSA), and we thank the Commission for the quality of the discussions we have had with them throughout this process,” the group underlined.

According to the Chinese giant, these commitments “concretely illustrate Temu’s desire to invest in a solid compliance system, in order to offer all of its users in the EU a safe and trustworthy purchasing environment”. Temu, which has experienced meteoric growth since its launch in Europe in 2023, is the international version of the Chinese e-commerce juggernaut Pinduoduo, born in 2015. It offers a plethora of products: clothing, toys, decoration, tools, high-tech objects, etc.

Machine-translated from French